I appeared on BBC Radio 4s the Long View this morning. Discussing the advertising and posters of the 1929 election with Dr Laura Beers from the University of Birmingham, Danny Finkelstein from The Times, Tony Blair’s former Political Director Matthew Doyle and the host Jonathan Freedland was a brilliant way to pass the day.
You can hear the programme on iplayer here.
One thing we didn’t have time to chat about was how some posters articulated Conservative leader Stanley Baldwin’s fear – a fear that had germinated following the General Strike – that society would fracture along class lines. Conservative posters showed all classes of British society enjoying the paternalism of Baldwin’s Conservatives. Such billboards provide a startling insight into a political leader’s mind.